Gus Hansen Named As First Brand Ambassador For Full Tilt Poker 2.0Published on October 2nd, 2012 2:00 pm EST
Full Tilt Poker 2.0 revealed earlier today that the new "face of Full Tilt Poker" will be none other than Gus Hansen.
A press release was circulated earlier today by Full Tilt Poker in which they announced that Gus Hansen had been named as the re-launched site's first "brand ambassador". Full Tilt Poker is expected to re-launch in early November.
Gus Hansen was formerly a member of "Team Full Tilt" on Full Tilt Poker 1.0.
Hansen had this to say about being a brand ambassador for the new Full Tilt Poker:
"I'm very excited to represent the industry's most authentic poker brand. Full Tilt Poker has the best games, most innovative software and the strongest poker community; to me this feels like coming home."
Making Gus Hansen the new "face of Full Tilt Poker" makes a great deal of sense.
First off, Hansen is an extremely prominent and popular player. He has over $11 million in total lifetime "live" tournament earnings and is a fixture in the biggest online cash games.
Hansen is also young (38) and charismatic, plus he has a strong global appeal.
On top of all of that, Gus Hansen emerged from the Full Tilt Poker scandal unscathed. According to Howard Lederer, Hansen was reportedly a vocal supporter of the players during the entire Full Tilt Poker fiasco.
Full Tilt Poker is expected to announce the signing of more "brand ambassadors" in the coming weeks.
Filed Under: Online Poker Rooms